The Importance of Advertising – What, Where and How often
The most important step a business can do to increase their visibility is to advertise consistently. How do you choose where and isn't...
Top 5 Holiday Business Strategies for 2021
It's November and the countdown to the holidays has begun! How do you stand out from the crowd? Here are some small business tips to...
SEO 101
What is SEO? SEO (search engine optimization) is the process of improving the quality and quantity of traffic to your website from search...
Apple’s Mail Privacy Protection: Can Customers Open Your Emails?
Photo by Brett Jordan on Unsplash Many tech companies are beginning to release software updates to support user’s concerns about data...
Start Planning for The Holidays!
With big shopping holidays like Black Friday, Small Business Saturday and Cyber Monday now playing a key role in our holiday season, it’s...
Changes on Twitter
Twitter has been spending the past year building and testing new features with the goal of increasing daily active usage on the platform....
Why Pinterest Should be a Part of Your Marketing Plan
What is Pinterest? Pinterest is a visual social media platform. Users (called Pinners) can create pins, save pins to curated boards (like...
What is an Influencer and How Can They Work With Me?
An influencer is a person with a dedicated and highly engaged following on social media. While follower counts may vary, their followers...
Tips for Avoiding Online Spam
Now that almost all of us have social media accounts and an email address, it’s easy to be hit with unwanted spam. We know our DMs and...
Exploring TikTok
TikTok is a short-form video app, allowing users to create and share 15-second to 3-minute-long videos. Recently, TikTok was named the...
