

The Importance of Advertising – What, Where and How often
The most important step a business can do to increase their visibility is to advertise consistently. How do you choose where and isn't that expensive? Create an advertising/marketing budget Identify your customer and where they will see your ad Research advertising avenue Social Media Digital Marketing Traditional Media (newspapers, television, radio, magazines, direct mail) Sponsorships Plan and design the marketing materials Stay consistent Close your eyes and keep going –