
Spotlight on LSM Services: The Importance of Branding Online
It can be overwhelming to develop your business’s visual identity. What colors should you choose? What about the font on your website? What images should you be posting on social media? When you develop your branding, you’re telling your story – through color, website layout, social posts design, and more. What is a Brand? The brand is the story you tell of yourself, your business, your product, and your services. This is what your target customers will interact with. Your br