Changes on Twitter
Twitter has been spending the past year building and testing new features with the goal of increasing daily active usage on the platform. Today, we’ll be breaking down some of the latest Twitter updates. Spaces Twitter describes Spaces as, “a new way to have live audio conversations on Twitter.” Sounds familiar, like Clubhouse? Example of Twitter Spaces via Twitter Similar to Clubhouse, Spaces are public and are able to be accessed by anybody, including non-Twitter users. How
Why Pinterest Should be a Part of Your Marketing Plan
What is Pinterest? Pinterest is a visual social media platform. Users (called Pinners) can create pins, save pins to curated boards (like digital bulletin boards), and shop for items on Pinterest. Pinterest is the fourth most popular social platform in the United States, boasting 440 million monthly users across the globe. These users run about two billion searches each month for products, blog posts, recipes, and more. Why Pinterest? Beyond Pinterest’s large userbase, Pinter
What is an Influencer and How Can They Work With Me?
An influencer is a person with a dedicated and highly engaged following on social media. While follower counts may vary, their followers trust them wholeheartedly, especially when making purchase decisions. Influencer marketing is similar to celebrity endorsements. You provide compensation to an influencer for them to post a positive review and/or product mention on their social accounts. The post is typically done in the influencer’s style and voice to match their typical to